Event
Forrester B2B Summit EMEA 2026
B2B Forum EMEA is an event for marketing, product, customer, and revenue leaders. It focuses on AI-driven buyer autonomy and go-to-market models. The forum provides research-backed frameworks and expert guidance for measurable growth.
The essentials
Event details
- Dates
- 28 September 2026 to 29 September 2026
- Location
- London, United Kingdom
- Organiser
- Forrester
- Expected attendance
- 406
Agenda themes
Topics covered
- AI
- Customer Experience
- Marketing
- Sales
- Customer Success
- Product
- B2B
- Research
- Future
- Pricing
- Business
- Content
On stage
Speakers
- Paul FerronVP, Research Director, Forrester
- George ColonyCEO, Forrester
- Nicky BriggsVP, Principal Analyst, Forrester
- Mavis LiewExecutive Partner and Principal Analyst, Forrester
- Daryl WrightPrincipal Analyst, Forrester
- Ross GraberVP, Principal Analyst, Forrester
- Heather Barnett
- Darren CassidyChief Marketing Officer, Xerox
- Chris PetersCo-Founder, Moon at Dawn
- Amy BillsVP, Principal Analyst, Forrester
- Dawn FerraraVP, Principal Consultant, Forrester
- Renee IrionPrincipal Analyst, Forrester
- Katie LinfordVP, Principal Analyst, Forrester
- Anthony McPartlinVP, Principal Analyst, Forrester
- Conrad MillsPrincipal Analyst, Forrester
- Rani SalehiPrincipal Analyst, Forrester
- Christina SchmittPrincipal Analyst, Forrester
- Jack AshmanSenior Director, GTM EMEA, Outreach
On the floor
Sponsors and partners
- Semrush
- The Drum
- LeanData
- Clay
Logistics
Where to stay
Places to stay near the venue.
The Clermont
London, WC2N 5HX
The Z Hotel Trafalgar
53 Chandos Place, London
Citadines Trafalgar Square
18-21 Northumberland Avenue, London, WC2N 5EA
Hotel The Grand at Trafalgar Square
London
Club Quarters Hotel
hub by Premier Inn
110 St Martin's Lane, London, WC2N 4BA
St Martins Lane Hotel
45 St Martin's Lane, London, WC2N 4HX
Great Scotland Yard Hotel ★★★★★
3-5 Great Scotland Yard, London, SW1A 2HN
Stay on it
Get the next edition
When Forrester B2B Summit EMEA 2026 announces its next edition, or these dates change, we read it from the organiser's own site. One email when that happens, nothing else.
Plan this event
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